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SCIS Podcast Episode 3: Behaviour Change

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In this episode of Urban Reverb, Anthony Colclough explores the intriguing case of two identical low-energy houses in Sweden, equipped with the latest energy-saving technologies but showing vastly different energy consumption due to occupant behaviour. The discussion highlights how even the most advanced systems can fail without proper user engagement, exemplified by a family unaware of how to manage their heating system. The episode then shifts to behavioural change campaigns, including Dublin’s successful Think Energy initiative, which employs creative, community-driven methods such as energy ambassadors, fun events, and awareness tools to encourage responsible energy use. Insights from cognitive scientist Michael Bedek underline the importance of knowledge, empowerment, social norms, and self-efficacy in driving sustainable energy behaviour. Ultimately, the episode emphasises that technological upgrades alone are insufficient; citizen engagement and behavioural understanding are vital to achieving real energy savings.

Link to Buildsmart energy ambassadors manual:

http://www.buildsmart-energy.eu/wp-content/uploads/Think-Energy-Energy-Ambassador-Support-Manual.pdf

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